Herbalife Expands Liftoff Energy Line With New Cola and Ginger Beer Flavors

Photo Credit: Herbalife

LOS ANGELES, March 14, 2025 (WELLNESS INTERVIEWS) — Health and wellness company Herbalife has announced two new additions to its Liftoff energy supplement line, introducing Cola and Ginger Beer flavors.

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The products, which are zero-sugar and low-calorie, are formulated to support energy and mental focus and are available exclusively through Herbalife Independent Distributors in the United States and Puerto Rico. According to the company, the new flavors were developed to offer soda-inspired profiles in a portable stick-pack format for consumers seeking functional beverages.

Each serving includes 75 milligrams of caffeine, Panax ginseng, vitamin C and a range of B vitamins. Herbalife says the Liftoff line remains one of its top sellers, supported by its network of nutrition clubs operating across the United States.

“Liftoff represents Herbalife’s commitment to formulating products that combine convenience, functionality and scientific validation. These new flavors bring popular, soda-inspired tastes to the functional beverage space, helping our Independent Distributors introduce Liftoff to an even wider audience, especially those embracing wellness trends,” said Vicki Alaniz, Vice President of Marketing, Herbalife North America.

Liftoff is available in more than 65 markets worldwide. The company noted that its Herbalife24 Liftoff product, part of its sports nutrition line, is NSF Certified for Sport. Earlier in the year, Herbalife introduced a Watermelon flavor to the India market.

For more information on Liftoff, visit www.herbalife.com.

Source: Herbalife